Our story
We’re anecdotes; a dynamic B-round startup founded in June 2020, who’s revolutionizing the Compliance Automation landscape for hyper-growth companies. At the heart of our mission is the belief that credible, visible, and actionable data should empower every GRC team's decision-making. Imagine a world where enterprises seamlessly collect and standardize data from hundreds of SaaS tools, cloud infrastructures, private networks, databases, and more. We bring that vision to life, providing continuous, real-time visibility into their Security Compliance posture.
The opportunity
We are looking for a dynamic, motivated and experienced Product Marketing Manager to join our international marketing team. This position reports to the Director of Product Marketing. As a key member of the Product Marketing team at Anecdotes, you'll help refine our messaging and positioning, and develop prospect and customer-facing content to bolster awareness, engagement, and adoption. To succeed in this role, you will need a combination of product marketing skills, the ability to think strategically and also roll up your sleeves to execute, and a strong desire to drive the sales pipeline to help us realize Anecdotes’ enormous potential.
What you’ll be creating
- Develop the messaging, value propositions, and positioning of the product for our target audience segments, working hand-in-hand with the broader marketing team.
- Perform primary market research, working with the Customer and Support teams, continuing to update our buyer persona and uncover and communicate new challenges and trends in the market.
- Lead competitive intelligence programs to ensure we’re always equipped to articulate what differentiates us from the rest of the market.
- Manage product launches and other go-to-market motions from end-end-to-end, working closely with the Product team to deliver impactful messaging and assets.
- Create impactful middle and bottom of the funnel content including blog posts, eBooks, white papers, webinars, presentations, and videos to attract, engage, and convert prospects.
- Build and present presentations to external audiences (prospects, customers, partners, analysts), including performing demos.
- Partner closely with the Sales team to help them surpass their targets - building out materials and enabling the team to use them effectively.
- Work closely with the Partner team to develop strong “better together” stories and ideate and deliver joint GTM strategies with our partners.
What you bring to the table
- 4+ years of experience in Product Marketing at a B2B SaaS company, preferably in the GRC or Cybersecurity domains.
- Native English speaker - a must!
- Excellent writing, storytelling, and editing skills, with a keen eye for detail and accuracy.
- Able to conduct market, competitor, and customer research and derive insights to identify marketing opportunities.
- Strong project management skills. Self-motivated and resourceful in driving projects forward.
- Strong communication and presentation skills with the ability to present complex technical ideas in a simple, straightforward manner.
- Exceptional team player with the ability to work cross-functionally and at all levels within the organization.
Our playground
Anecdotes is a place where your ideas are heard, your contributions are valued, and your professional growth is a priority.Join us, and be part of a team that's not only shaping the future of GRC solutions but also redefining the way we work together.
